Wednesday, June 23, 2010

They grow 'em big in Australia

Things grow big in Australia... real big. We have the Big Banana, in Coffs Harbour, the Big Prawn in Ballina, (now closed), and the Big Pineapple in Nambour. There are also other BIG things... but you will have to search to find them.

Why do we think that it is an effective marketing tool to make it "big". Everyone wants the iconic shot in front of the Big Banana, or do they?

At least it makes them easy to identify when visiting a new city. Provided you do want to visit one of these structures!!!

Tourist trap or clever marketing tool?

Something to ponder about.....
Posted by Picasa

No comments:

Post a Comment